Nature’s Gift — The Miracle of EVOO

Extra Virgin Olive Oil — it’s not just food, it’s a gift from nature. Unlike so many other things we consume, EVOO needs almost no human intervention to become the liquid gold we love. From fruit to bottle, it’s simply the pure juice of fresh olives — transformed, not processed. It all begins in the […]

The Ancient Story of the Olive Tree

Long before humans learned to write, the olive tree was already telling its own story. Fossilised remains found near Lake Garda in northern Italy date back an incredible 12 to 15 million years — proof that this ancient tree has been part of our planet’s landscape since long before civilization itself. The olive tree’s journey […]

From Grove to Gold — The Journey of Extra Virgin Olive Oil 

Every drop of Extra Virgin Olive Oil tells a story — one of soil, sun, craftsmanship, and respect for nature. From the hands of the farmer to the precision of the miller, it’s a process that transforms simple fruit into liquid gold.  It all begins in the grove, where farmers tend to their trees year-round […]

EVOO — Fresh, Alive, and made to be enjoyed Now

There’s a big misconception out there — that Extra Virgin Olive Oil is like wine. That it gets better with age.  Let’s set the record straight: it doesn’t.  EVOO isn’t something to cellar or keep for special occasions. It’s a fresh food — pressed from fruit, bursting with life, and meant to be enjoyed immediately.  […]

Taster vs. Sommelier — What’s the Difference? 

You’ve heard of wine sommeliers — but what about olive oil sommeliers? And how do they differ from a professional taster? Both live and breathe EVOO, but their focus — and their mission — are a little different.  Let’s break it down.  The Professional Taster These are the purists — the scientists of the EVOO world. […]

Store It Like Gold — Because That’s What It Is 

When it comes to your Extra Virgin Olive Oil, how you store it matters just as much as how you use it. The three biggest killers of EVOO are light, heat, and air — the silent assassins that can turn your beautiful, peppery liquid gold into something flat, lifeless, and rancid.  Think of it this […]

Perfect Pairings — The Art of Matching Food with Premium EVOO 

Let’s be clear — Extra Virgin Olive Oil isn’t just an ingredient, it’s an experience. When you choose the right oil for the right dish, you unlock layers of flavour that can turn a good meal into an unforgettable one.  Premium EVOO comes in three main styles — Robust, Medium, and Delicate — each with […]

How to Taste Olive Oil Like a Pro (Without the Coughing Fit!) 

Tasting Extra Virgin Olive Oil is a little like tasting fine wine — it’s about slowing down, using your senses, and letting the flavours tell their story. But if you’ve ever seen professional tasters or sommeliers at work, you’ll notice something unusual — that loud slurping sound.  That’s called the stripping method, and it’s how […]

Filtered vs Unfiltered EVOO: Cut the Hype, Let’s Get Real 

You’ve probably heard the claims: “Unfiltered Extra Virgin Olive Oil (EVOO) is the true, artisanal, superior oil – cloudy, rustic, full of character.” Sounds compelling, right? But at The Good Oil Club, we call B.S. on that one-sided story. Because while unfiltered oils can look sexy, they come loaded with compromises — and we’re all […]

Oils Ain’t Oils 

Let’s get one thing straight — oils ain’t oils.  Walk down any supermarket aisle and you’ll see rows of bottles all claiming to be “olive oil.” But here’s the truth — they’re not created equal. At the top of the tree sits Extra Virgin Olive Oil (EVOO) — pure juice from freshly crushed olives, full […]